Formed in 1999 via a buyout of Vardon Attractions from Vardon plc. Now owned by Blackstone, CVC, KIRKBI and Management. 2000-2009 delivered double digit EBITDA growth every year on its core portfolio (excluding impact of strategic acquisitions)- underlining the Group's ability to maximise the potential of every one of its sites. Acquisitions of LEGOLAND Parks (2005), Gardaland (2006) and Tussauds Group (2007), increased scale by over 10 times in three years. Recent acquisitions include Sydney Attraction Group (2011) and Living & Leisure (2012) Group is now the clear market leader in the UK and Europe and second only to Disney worldwide. Today the Group comprises 87 attractions in 19 countries across four continents welcoming 46 million visitors. These are managed through three Operting Groups - Resort Theme Parks, LEGOLAND Parks and Midway Attractions, supported by the Merlin Magic Making Department. A unique portfolio of iconic global brands including LEGOLAND, SEA LIFE, Madame Tussauds, supported by "local" heroes such as The London Eye, Gardaland and Alton Towers. |